Fox Consumer Products and their Event Marketing Agency, JORDANAH Inc. teamed up with Boundless to create branded cups for their mobile Kwik-E-Mart tour that launched at SXSW.
The tour is in celebration of the Kwik-E-Mart’s first appearance on the show 25 years ago. The truck passed out free squishees served in the custom cups Boundless created. Guests also got to engage in multiple photo ops and interact with the new app Simpsons World available on FXNOW.
JORDANAH, Inc was thrilled to have the branded cups to complete the Simpsons experience for their guests and was particularly impressed by the quick turnaround on behalf of the Boundless creative team. The truck distributed over 3,400 Squishees over two days to excited Simpsons fans, helping to spread the Brand Love across SXSW!