It used to be that a tailgate party simply consisted of a six-pack and some hot dogs in the stadium parking lot.  But fast forward to today and tailgating is its own event where people are willing to spend big to make their game day parties memorable.  In fact, up to $12 billion is spent on tailgating activities in the U.S. every year!

As a marketer you may not think of tailgating as an opportunity for your brand, but you definitely should!  Think about it, you’ve got a large crowd of enthusiastic fans waiting around for the big game to start.  They are eating good food, often times drinking a cold beer, and are in a great mood surrounded by their friends and family.  On top of that, tailgating involves tons of accessories (think folding chairs and coolers), making these events perfect for promotional product giveaways.

Even if your brand doesn’t live in the sports realm, chances are your customers are part of the millions of Americans who attend tailgates or even just participate from their own backyards.  After all, who doesn’t love a free pair of sunglasses or a koozie on a hot day?  So with that in mind we’ve put together a tailgate collection to help connect with fans of your brand!

Tailgate Tech

Tech accessories are a must-have for any party, and tailgates are no exception.  Tech products enhance the tailgating experience by helping you stay powered-up so you can blast music and take the perfect selfie in your game day gear!tailgate tech

Brookstone Bluetooth Speaker – With 6 hours of high-quality sound this retail speaker is a no brainier as a branded gift.  The rotating handle can be used as a stand or quickly converted to a carrying handle for easy portability.

Mobigrip Cellular Leash – This fun phone accessory acts as a safety belt for your high tech gear.  Not only that, but the large imprint area will give your brand some serious exposure.

Slim 5000 mAh Power Bank– Keep the good vibes going with this slim but powerful power bank!  This giveaway fits great in pockets and has a large imprint area for high brand visibility!

Bluetooth Key Finder & Selfie Remote-Keep track of your valuables AND take the perfect selfie with this unique and useful promotional product.

Chill & Grill

grill and chill

Koozie Olympus 24 Can Cooler – This zippered cooler fits 24 cans for large groups and is highly portable with carry handles and a padded shoulder strap.  Perfect for keeping your drinks cool when the game starts to heat up.

Color Changing Stadium Cup– These color changing cups react to cold beverages, making game day colorful and fun!

6-piece BBQ Grill Set – This 6-piece set includes tongs, a prong fork, a carving knife, a spatula and a cleaning tool, all wrapped in a roll-up pouch with a buckle closure.  AKA your essential grilling set for all of your tailgating needs!

Mini Corn Hole Game– With a full color and full bleed design this game helps pass the time before kickoff while immersing your target audience in a fun brand experience.


No matter your brand, tailgating and game day  accessories are a fun way to spark a connection with your target audience. See the full collection, and ask your sales rep for more details!

Sarah Radin